Diane Buzzeo, President & Founder

Diane BuzzeoDiane has more than 25 years of experience boosting sales for retailers. Diane built her own retail start-up, American Musical Supply, into an e-commerce behemoth. Today, American Musical Supply is an Internet Retailer Top-500 Site. With an insider’s knowledge of the unique challenges faced by retailers, Diane sold American Musical Supply and founded Marketing Concepts in 1985 to deliver marketing services to direct commerce retailers.

With the ecommerce boom, Diane saw the need for robust front-end and back-end platforms for her clients. Leveraging her insight and expertise, Diane created the software company Ability Commerce, and assembled a talented team of software developers, business analysts and merchandisers to create innovative software solutions.


Debbie Longo, Vice President – Client Services

Debbie LongoDebbie has spent 28 years increasing value and responsibility in the direct marketing software industry. Previous positions include Director of Client Services for BSA, Inc. (a division of Acxiom), and Vice President of Client Services for Ecometry Corporation (now known as JDA Software). In these roles, Debbie has worked with some of the top direct marketing companies in the industry, such as: Coldwater Creek, Nordstrom, QVC, Brookstone, Casual Male, and many others. Debbie’s depth of experience with direct retail software and order management systems ensures her dedication to usability and stability when developing products and services for Ability Commerce.



Patrick Reineke, Vice President – Development & IT

Patrick ReinekePatrick Reineke’s role as Vice President of Development and Information Technology (IT) has allowed Ability Commerce to provide world-class infrastructure support for its next-generation direct commerce software tools and state-of-the-art hosting services. Patrick has over 25 years of IT experience, specializing in software development, application and information architecture.

Patrick has served in increasingly important roles with global corporations such as Blue Cross/Blue Shield and American Express Financial Advisors. Prior to joining Ability Commerce, Patrick served as Vice President of IT for American Express’s Global Business Integration Services and Interactive Applications divisions. Patrick possesses degrees in both International Business and Computer Programming /Operations.


Christopher Buzzeo, Vice President – Operations

Christopher BuzzeoChris has 20 years of experience in the direct commerce industry. Joining the company in 1997, Chris has held key positions in Project Management, Sales, Information Technology and most recently Operations. As the Vice President of Operations, he is responsible to provide leadership to all employees across multiple locations. Chris leverages his knowledge and experience within Ability Commerce, both strategically and tactically, to benefits our clients and maximize customer experience.


Kimberly Paradise, Vice President – Marketing & Professional Services

Kimberly ParadiseKimberly Paradise came to Ability Commerce with over 15 years of marketing expertise in direct marketing, customer acquisition and traditional marketing techniques. She started her career as the Communications & Public Relations Director at Shands Hospital in Gainesville, FL. From there, with a Master of Arts Degree in Mass Communications from the University of Florida, she acquired extensive marketing experience in management/senior level roles in various industries, including agency marketing, retail service marketing, and direct software and solutions management. Throughout her career, she has developed strategic plans to generate marketing programs that have worked to create bottom-line revenue for growth and success. From advertising, to sales management, to search engine, email and mobile optimization, Kimberly’s vast knowledge of the ever-changing Ecommerce marketing and advertising industry make her an indispensable asset to the Ability Commerce team.

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