SmartSite is a website solution designed to help ecommerce retailers increase sales. SmartSite allows you to have a custom designed site, with your look and feel, with the features and functionality you need to sell your products, built affordably to your specifications on our stable .NET-based framework.
Even after your site is built, you’ll have access to multi-layered controls to customize your site any way you like, any time you like. Since it is built on a framework, SmartSite has features and functionalities usually found only on sites with multi-million dollar programming budgets.
How Does SmartSite Increase Web Sales?
SmartSite is architecturally structured to acquire, convert and retain customers with built-in Search Engine Optimization, Conversion, Shopping Cart and Customer Care features like Product Reviews and an extremely robust On Site Search System. More people will find your site, more shoppers will become buyers, buyers will buy more items and return more frequently!
SmartSite empowers your merchandisers and marketers to make content changes directly to the website resulting in more effective promotions of your products. Your IT staff controls the framework of the website, but the marketers and merchandisers control the content and promotions with a powerful, straightforward interface.
SmartSite empowers your Merchandisers and Marketers:
- Change Graphics or Text in full HTML Marketing Banners quickly and easily.
- Add Rotating Comments to display customer comments or promotional text.
- Add Custom Site Icons to alert shoppers to an item feature, such as "warranty."
- Display different content for Customer Segments enabling precision marketing.
- Schedule time sensitive Promotional Banners with a beginning and end date.
- Build Multiple Pricing Displays showing retail price, rebates etc.
- Change Product Display Options to group items by size or style, build "kits" etc.
- Boost an item's visibility with Item Priority make certain items show before others.
- Move merchandise into the Clearance Bin with one click.
- Increase average order value by displaying what other Customers Also Bought from SmartSite’s automatically generated algorithm.
- Increase cross-selling by displaying Related Items & Accessories
- Offer shoppers Grouping Discounts when purchasing select items together.
- Display items in stock before items that are out of stock with In Stock Options.
- Add dynamic Stock Promotional Messages motivating customers to buy now by showing in-stock quantities or shipping cut-off times.
- Alert your customer when an item they wanted is back in stock with Notify Me!
- Allow shoppers to post purchases on Facebook with Social Media Integration
- Catalog Quick Order allows customers to order easily by item number.
- Offer shoppers a Catalog Request button to request a paper catalog
- Automatically calculate the customer’s Price After Rebate on the item.
- Allows shoppers to SearchSite finding products by keywords or item number.
- Customers can narrow their results by category or brand with Filter Search.
- Results Sorting offers options to sort search results by user-defined popularity, demand-based popularity, name, price, or newest added.
- Direct shoppers to the items they are searching for before they’ve even finished typing it into the search box with IntelliSearch.
Help Buyers find Products Easier with Intellisearch
- Search Tracking logs and tracks all of the searches performed on your site.
- Set up a Search Wizard, that asks your customers a series of simple questions designed to provide them with the best option for their needs.
SmartSite's built-in SEO features happen automatically and don’t require programmers or IT staff.
We provide these features to drive more traffic to your site, bringing you more customers.
- Built-in features to automate Cross-Linking and Page Optimization
- Automatically generate Metatags and Page Titles for keyword management
- Dynamic Menus expand for customers, but show full content to search engines.
- URL Redirector prevents lost traffic due to removed products or name changes.
- Automatic generation of Google Site Map (XML) updated daily.
- Embedded Google Analytics tagging to track web activity, change and respond.
- SQL data storage enables exporting to Crystal Reports for deep-dive analysis.
- Automatic generation of Productive URL Structure for spider friendly URLs.
- Reduce shopping cart abandonment with One-Click Checkout
- Add Discounts based on quantity, customer, item, order, or free with purchase.
- Checkout Upsell promotions are added and managed to increase order total.
- Items in Persistent Cart remain in the carts if a visitor leaves and returns later.
- Automatic Shipping Calculation based on your OMS shipping tables.
- Free Shipping and Flat Rate option based on total sales − omit certain items.
- Show the Free Merchandise Value such as warranties − increases conversions.
- Shoppers purchase or redeem Gift Card/Gift Certificate with this feature.
- Payment Methods validate and accept all credit cards − instant error notification.
Redesign Your Website to Grow with Demand
Your industry changes and evolves with consumers, so should your website. The genius of SmartSite is that it isn’t a static template. SmartSite allows you to redesign your website for seasonal sales, to improve your storefront in response to consumer feedback or to make room for new product lines − whether you have your own programmers or use our SmartStaff™, the possibilities are endless.
Your Programmers and IT Staff will have the freedom and flexibility to customize the website’s wireframe quickly and easily through SmartSite’s multi-layered controls, while imposing controls preventing marketing and merchandising from changing universal elements.
- Modify your Base Page template for a whole new look or a seasonal theme.
- Create custom Shopping Tools to improve the shopping experience.
- Control your Item and Navigational Page layouts via XSL templates for total flexibility.
- Limitless design options with snap in Third Party Applications.
Don't have Programmers or IT staff? Our team of expert programmers, support staff and trainers will work with your staff to keep your website fresh and engaging. Use our SmartStaff™ to augment your full-time staff.
- Most features are Plug and Play with Online Help and Personalized Training.
- Expert Support Staff help you integrate new tactics like mobile or social media.
- Network and find solutions to your toughest challenges at our Users' Conference.
- Our Professional SmartStaff™ are on call to help you any time for an additional fee.
- SmartStaff™ Programmers and IT Staff can help you with wireframe redesigns.
- SmartStaff™ Merchandisers and Designers can help you with content updates.
SmartSite Seamlessly Integrates with Back-end Systems.
One of the most important features of Ability SmartSite is flawless, unbroken communication with your back-end system. Eliminate the customer service problems caused by incorrect quantities or out-dated price information in your web store. SmartSite perfectly synchronizes with your order management system to present the right information to your customers every time. Reliable back-end integration enables SmartSite to offer powerful search features, helping shoppers find their way to products more efficiently and increasing sales.
- SmartSite comes with an Application Programming Interface (API) facilitating smooth communication between SmartSite and third party software, such as billing systems.
- Your Site-Specific Data is stored in SQL, providing up-to-date, accurate information that ties to your other legacy systems as needed.
- Run your Data Feeds at the intervals you choose for the optimal combination of stability and information accuracy.
- Manage customer service tasks quickly and easily with SmartSite's Admin Menu.
- Software Upgrades keep your behind-the-scenes systems running smoothly, and your site features current with the latest merchandising trends and search engine logic.
- Our accessible Support Staff help you maximize enhancements and upgrades to give your site a competitive edge in the latest technology and features.