Ability Commerce – Advisory Board
The Ability Commerce Advisory Board works with us to research and develop new, best-practice functionality for our ecommerce solutions. The expert recommendations of these multi-channel marketing professionals aid us in prioritizing on-going development work. Working with the board of advisors also gives us a direct line of feedback from the direct-marketing/catalog industry about the performance and usability of our various ecommerce solution offerings. We are pleased and honored to have them on our team.
Donald R. Libey
PresidentLibey Incorporated
Don Libey is president of Libey Incorporated, Cherry Hill, New Jersey and Des Moines, Iowa, strategic and forensic advisors, and M & A intermediaries to CEOs and boards of multi-channel direct marketing companies. The firm specializes in board-level strategic advisory services, strategic growth planning, in-depth forensic reviews of catalog and online marketing, circulation, merchandising, product performance, operations and financial performance. He is a non-executive Director of a number of boards of major multichannel companies in the U.S. and in the U.K.
Don, a long-time industry futurist and strategist to CEOs and boards, is the author of nine books on catalog marketing, future change, and the economic and technological influences on the global marketplace, the most recent being Libey and Pickering on RFM and Beyond, Second Edition (MeritDirect Press, 2008). He is the editor of the Libey Economic Outlook, the bi-monthly, in-depth analysis of the economy and its implications for catalog circulation and multichannel marketing strategy, published by MeritDirect and read by hundreds of direct marketing CEOs and senior executives. He is a former advisor to Smith-Gardner and Ecometry and is the developer of Libey's Uniform Suite of Multichannel Metrics™, the first comprehensive metrics protocol for multichannel marketers.
In his 30 years of catalog experience, Don has operated numerous direct marketing, catalog and publishing companies as an owner, director, or CEO. He lives in Des Moines, Iowa and in Wiltshire, England and can be reached at libey@libey.com and www.libey.com.
Reggie Brady
PresidentReggie Brady Marketing Solutions
Reggie Brady is president of Reggie Brady Marketing Solutions a consultancy that provides email marketing, direct marketing and direct marketing consulting services by assisting companies to build, execute and analyze their customer acquisition and retention strategies.
Reggie is a leading authority on Internet direct marketing, bringing over twenty years of "hands on" marketing experience. Clients include major publishers, consumer marketers, agencies and business-to-business direct marketers.
Before establishing her own company, Ms. Brady was Vice President of Strategy and Partnerships for FloNetwork Inc., a leading email service bureau that was acquired by DoubleClick. Prior to that she was Vice President of Interactive Services for Acxiom/Direct Media and lead the company's email and online lead generation initiatives. As a true Internet pioneer Reggie spent over eleven years at CompuServe, a major global Internet Service Provider as Director of Interactive Marketing and Ecommerce.
As a respected industry leader, Reggie is frequently a spokesperson for interactive direct marketing consulting. Her observations on privacy and online marketing have appeared in publications such as The New York Times, Advertising Age, 1 to 1 Marketing, Ad Week, Brand Week and eRetailing World. She also contributes regular articles to Target Marketing Magazine, Catalog Success and MarketingProfs.
She is a frequent featured speaker at national and international conferences on the topic of email and permission marketing. And, she also conducts one - and two- -day seminars on effective email and interactive marketing. Reggie can be reached at www.reggiebrady.com.
