SmartSite helps you Acquire new customers in your web store.
SmartSite can help you acquire new customers in many ways, but the most effective is through Search Engine Optimization (SEO). SmartSite is built to help generate useful search engine indexes, with enough weight to carry the indexes to the first page search of results.
URLs - Smartsite dynamically generates productive URLs. If you have existing URLS with high SEO value SmartSite allows you to bring them to your new site without losing any of your “link juice.”
Titles & Meta Information - Smartsite dynamically generates effective page titles, and meta descriptions based on your site’s taxonomy. If you have a specific need for a custom page title or meta description, it’s easy to change this information.
Brand Menu - Brand Menus are built into SmartSite. They help create valuable cross links for spiders to crawl and make it easier for shoppers who are searching by brand to find your products. Good use of canonical URL’s and NoIndex pages allow for advanced source coding without creating duplicate content.
Related Items – Merchandiser find it easy to attach the related items to products with SmartSite. Related items increase the amount of cross links on your website, making your pages more attractive to search engines.
Customer Also Bought – SmartSite is built to help you gener“Customer Also Bought” can be algorithmically populated to entice spiders and bots with constant changing content.
Item Display pages - Style, List and Grid pages that let you display your products in the best possible light, are built to allow images to change, but keep the ‘link juice’ all going to the canonical URL.
Hide Price – Retain the SEO value of landing pages for discontinued products by hiding the price and add to cart button and adding a suggestion for a similar item.
Taxonomy & Keyword Strategy - Your sites taxonomy should be the cornerstone of your keyword strategy. Once your taxonomy is determined, it should be turned into a menu, and used as a keyword list. Your long and short descriptions should then be optimized to use the words from your taxonomy.
Dynamic Site Maps - SmartSite generates a site map dynamically, but you’ll also want to create and submit a Google Sitemap, as well as registering your site with all of the major search engines.
Redirects-While your network administrator will determine the site redirects you will use to map your old site to your new site, we’ll take a tour of the SmartSite Re-direct module which you will use for single URL redirects.